Enjoy International Consultants was recently published in the feature article of the May 2010 issue of Revista Stratego, a prominent Mexican business magazine who services business and industry professionals throughout Northern Mexico, in an article entitled “China Lo Espera: Descubra Como Domar al Dragon” (China Awaits: Learn How to Tame the Dragon).
In this article, Enjoy International Consultants Mexican Market Advisor Victor Celaya Siqueiros provides readers with valuable insight into how companies can penetrate the Chinese market. Whether companies intend to source components or establish product distribution networks in China, he highlights that strong relationships with government organizations and corporations as being a key factor to one’s success. Since these relationships take years to develop and cultivate, most organizations entering China find themselves at a disadvantage and are forced to spend time and money navigating the market blindly.
In this situation, how can a company looking to enter the Chinese market expect to achieve success? Mr. Celaya states that this is the advantage of working with Enjoy International Consultants. He explains that Enjoy International Consultants has accumulated over 10 years of experience servicing corporations in many different industries in the Chinese market. During this time, strong relationships have been built with local and provincial government offices and large corporations spanning many different industries. The result of these efforts has lead to Enjoy International Consultants being officially recognized as the commercial ambassador to North America for Xuanwu and Qinghuai Districts of Nanjing City. Overall, Enjoy International Consultants leverages its network of government officials and industry professionals to represent clients’ interests and provide them with guidance for their business ventures in the Chinese market.
